Digi-Key Corporation Kicks Off Electronica 2012 with Pre-Show Industry Media Press Conference

THIEF RIVER FALLS, Minnesota, USA - November 12, 2012

Global electronic components distributor Digi-Key Corporation, recognized by design engineers as having the industry's largest selection of electronic components available for immediate shipment, today began its electronica 2012 campaign by holding a press conference for industry media prior to the start of the show.

Digi-Key's Industry Media Press Conference was held in Munich, Germany and broadcast online via a worldwide webcast. The event was hosted by Tony Harris, Chief Marketing Officer at Digi-Key, and featured participation by Mark Larson, Digi-Key President and COO; Dave Doherty, Vice President, Global Supplier and Product Operations; and Chris Beeson, Vice President, Global Sales and Business Development. The presentations were followed by a Q&A session during which attendees asked questions of the participants.

Topics covered at the event included Digi-Key's history, market forecasts, European Production Business overview, and ways in which Digi-Key continues to innovate within the electronic component distribution market.

"Europe is a dynamic market within the electronic component space, and electronica has allowed us to gain a better understanding of how we can best serve this market by meeting with our customers and suppliers on a more intimate level," Harris said. "This industry media press conference has allowed us to further this effort by telling the Digi-Key story more in-depth and showing what makes our business model unique and desirable to potential customers and suppliers."

About Digi-Key Corporation

Digi-Key Corporation, based in Thief River Falls, Minn., is a global, full-service provider of both prototype/design and production quantities of electronic components, offering more than three million products from over 650 quality name-brand manufacturers. With over one million products in stock and an impressive selection of online resources, Digi-Key is committed to stocking the broadest range of electronic components in the industry and providing the best service possible to its customers. Additional information and access to Digi-Key's broad product offering is available on the Digi-Key website.